# Google Analytics Data Description

## 1. Event Overview

To look up your Rosetta AI performance data on your Google Analytics, on the left menu, navigate to: **Behavior → Events → Top Events → rosetta-event**

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## 2. GA Event Action

Here’s the definition of our GA event:

* `render`: how many times the recommenders was displayed
* `view`: how many times the recommender was viewed
* `product-click`: how many times any products have been clicked (does not include banner and coupon)
* `honor-product-click`: how many times products from the recommender have been clicked
* `banner-view`: how many times the “<mark style="color:blue;">Static</mark>”-triggered banner promotion has been viewed
* `banner-click`: how many times the “<mark style="color:blue;">Static</mark>”-triggered banner promotion has been clicked
* `banner-view-hesitant`: how many times the “<mark style="color:blue;">AI-driven</mark>”-triggered banner promotion has been viewed
* `banner-click-hesitant`: how many times the “<mark style="color:blue;">AI-driven</mark>”-triggered banner promotion has been clicked
* `coupon-view`: how many times the “<mark style="color:blue;">Static</mark>”-triggered coupon promotion has been viewed
* `coupon-click`: how many times the “<mark style="color:blue;">Static</mark>”-triggered coupon promotion has been clicked
* `coupon-view-hesitant`: how many times the “<mark style="color:blue;">AI-driven</mark>”-triggered coupon promotion has been viewed
* `coupon-click-hesitant`: how many times the “<mark style="color:blue;">AI-driven</mark>”-triggered coupon promotion has been clicked